Helping Businesses Dream Big, Scale Faster, and Operate Smarter

For over two decades, we've been making sales and distribution
simple with the power of technology

How It All Started

Our Story and Mission

Simple, affordable, and ready to support your business. We let you focus on what you do best, while we handle the rest.

It Started with A Simple Idea

Running a business should be about passion, not endless details. While B2C tech has simplified life with a tap, B2B had lagged behind.

The Need for
Change

Since 2006, RouteMagic has aimed to bring the same simplicity, speed, and efficiency to wholesalers, distributors, and delivery-driven businesses—much like AWS did for tech.

Whatever Your Need, We Can Help

Our platform is built to be easy to adopt and flexible to fit your needs. We can help you go live in 4-6 weeks—no hidden fees, no lengthy setups.

One Solution for
Every Industry

From Food & Beverage to FMCG, Construction, and Healthcare, RouteMagic helps businesses grow, streamline van sales, and boost customer satisfaction—all with less time spent on daily tasks.

Proven Results

20+ Years of Success and Results

0+

Customers

-0+

Operational Costs

+0%

In Efficiency 

Core Values

What We Stand For

People First

Our customers and team come first in everything we do. We listen, prioritise, and work to make a real difference for them.

Innovative Thinking

We foster a culture of creativity, where ideas can grow. Here, everyone’s encouraged to push boundaries and pursue excellence.

True Ownership

When there’s a challenge, we step up. We take pride in our work, helping everyone do their best without barriers.

Work-Life Balance

Work should inspire, not exhaust. A happy team tackles challenges and achieves great things.

The People Behind Our Success

Meet Our Team

Vaibhav Mittal

CEO, DATAINSIGHTS

'Tech Geek' with a flair for B2B Product Management.
‘Private Equity' Industry Veteran

Paul O'Connor

PRODUCT DIRECTOR

Go-to-market specialist.
‘Route Accounting’ Industry veteran

Garima Singh

VP OF GROWTH

Result-driven global B2B marketing leader.
Driving performance and growth

Adele Sergeant

HEAD OF SALES

Experienced technology sales leader.
Driving business growth through strategic solutions

Work With Us

Come Build the
Future with Us

Join Us

Our Solutions

Van Sales
Management

Optimise van sales operations, boost revenue, and offer a great delivery experience.

Wholesale
Distribution Management

Use a cloud-based back office and mobile app to outperform your competition.

Field Sales
Management

Get real-time insights and route planning to increase productivity and close deals on-the-go.

ePOD and Route
Management

Secure e-proof of delivery and optimised routes for faster, accurate last-mile delivery.