The Alternative Delivery Management Solution for Restaurants

Talk about the impacts of Delivery Companies such as UBER and Deliveroo has been negative in the Restaurant Industry for years now, and the worries and frustrations surrounding the ever-tightening margins is on-going.
We spoke to a number of restaurant owners and workers about their attitudes towards these Delivery Companies. Here are some of the thoughts they had:

“Ubereats and Deliveroo system is needlessly complicated from pricing and logistics standpoint.”

“Make a platform and let the restaurants choose their own pricing, delivery, customer service and menu options” which would mean “restaurant owners have the flexibility to adjust it (the platform) to their likings and get exposure to the appropriate target audience.”

PBS released a video focusing on how the critical situation that restaurant owners relying these delivery companies are, and what the future looks like under the control of these delivery companies.

Embedded content: https://www.pbs.org/video/eating-costs-1593117896/

__Change is necessary, and restaurants need to rethink their delivery systems to avoid irreparable damage. __

With commissions taken by these companies hitting as much as 30%, the already narrow profit margins for restaurants has become razor-thin, and restaurants are in a dire situation with little room for change. COVID-19 closures have meant consumers have been far more reliant on these delivery services, and therefore the situation has gotten even worsen for the Industry.

Our Alternative Option

RouteMagic is our innovative Delivery Solution. We hand it over to you, and your Restaurant can adopt and run its own Delivery Service, curving commissions and taking all profits for yourself while becoming empowered through the entire delivery process.
Delivery Systems are not rocket science, and it is easier than ever for restaurants to set up or optimise their own delivery service at affordable rates.

How will it work?

We provide you with the technology, and you can cut out costly commissions taken by third-parties, meaning there are no hidden costs and you have control over your profits and your business (you don’t have to comply to third-party pricing, discounts and promotions).
Our System can integrate with order management and kitchen systems your restaurant already has in place, so they continue to work to their convenience. The result is a far cheaper option that widens margins for your restaurant and lets you regain power for your business.

Benefits for your Business:

- Manage the ordering process and improve the flow from order creation to delivery.
- Allocate orders intuitively, meaning orders from close areas will all be automatically given to each driver. This means customers receive their orders quickly and the workflow for your mobile workforce is improved.
- Connect you with your suppliers, allowing you to place orders and replenish stocks (the System will even notify you when certain items need replenishing).
- If you are part of a franchise, the System can provide full franchise management.
- If drivers are shared between restaurants in the area, our System can accommodate for this and we can set up regulations that ensure orders are allocated accordingly.
- You can change the algorithms to your needs - so if you have particular drivers for certain areas, you can enforce this easily with our drag-and-drop system.

Benefits for your Drivers:

- Use Google Maps Integrations to optimize routes, getting drivers to customers using the quickest routes, taking into account live traffic conditions.
- Let your drivers take a POD once a delivery is completed, improving the chain of accountability.
- The app is easy-to-use, and drivers can take payments on the spot and have them recalled in your restaurant immediately
- Make deliveries faster and save on fuel costs

Benefits for you/your back-office staff:

- RouteMagic provides a live monitor on all your drivers, hence you know exactly where they are and can your staff can respond to customer queries better.
- You have a detailed and granular history of all the orders in the past, which you can slice and dice using RouteMagic to get deeper insights into your business.

Benefits for your Customers:

- Driver-tracking and specifics ETA’s - so you and your customers know exactly where the delivery is and how long it will take.
- Customers can use order numbers on your website to track their orders.
- Customers will receive text updates on their order for a convenient experience.

Pricing & Adoption

RouteMagic is offered on a monthly subscription pricing model, meaning Restaurants can work on a tight budget, organise finances and still massively improve their delivery service. You can take a look at our payment options for more details.
We offer a free trial - We will setup a personalised system for your particular needs, and you can see the system in action and how it can improve YOUR business.
Our team will setup and install the System, working with your particular business to tailor RouteMagic to your specific needs.
Without the need to rely on UBER, Deliveroo or any other Delivery Company, your restaurant can maximise profit margins, become self-sufficient and empowered, while continuing to expand your customer base through your own smart and easy Delivery System.
Cutting out high commissions and employing your own drivers means everyone can benefit from the growth of the business and customer expectations are met with an equally convenient delivery experience.
RouteMagic is offered on a monthly subscription pricing model, meaning Restaurants can work on a tight budget, organise finances and still massively improve their delivery service.
Our team will setup and install the System, working with your particular business to tailor RouteMagic to your specific needs. Contact us to speak with one of our team members, who will be happy to walk you through the System, discuss a personalised plan as well as answer any questions you may have.

A Case Study from our work with Cornwall's largest Independent Pub Chain

Check our article below for a case study of how our Delivery System helped one of Cornwall's largest independent pub chains.

Alternatively, you can watch our short Youtube Video on RouteMagic and the transition into a Direct-to-Consumer Business model, here.

Benefits for your Business

The System will:

- Improve the ordering process and improve the flow from order creation to delivery.
- Allocate orders intuitively, meaning orders from close areas will all be automatically given to each driver. This means customers receive their orders quickly and the workflow for your mobile workforce is improved.
- Connect you with your suppliers, allowing you to place orders and replenish stocks (the System will even notify you when certain items need replenishing).
- Full franchise management.
- If drivers are shared between restaurants in the area, our System can accommodate for this to ensure orders are allocated accordingly.
You can change the algorithms to your needs - so if you have particular drivers for certain areas, you can enforce this easily with our drag-and-drop system.
- RouteMagic provides a live monitor on all your drivers, hence you know exactly where they are and can your staff can respond to customer queries better.
- You have a detailed and granular history of all the orders in the past, which you can slice and dice using RouteMagic to get deeper insights into your business.
View All Capabilities

Benefits for your Drivers

Our System will:

- Use Google Maps Integrations to optimize routes, getting drivers to customers using the quickest routes, taking into account live traffic conditions.
- Let your drivers take a POD once a delivery is completed, improving the chain of accountability.
- The app is easy-to-use, and drivers can take payments on the spot and have them recalled in your restaurant immediately.
- Make deliveries faster and save on fuel costs.
View All Capabilities

Benefits for your Customers

Your Customers will access:

- A convenient, easy ordering process
- Driver-tracking and specifics ETA’s - so they know exactly where the delivery is and how long it will take.
- Website tracking using their order numbers
- text updates on their order for a convenient experience.
View All Capabilities

Recent Blogs

April 26th, 2020

HOW TO KEEP THE BACK DOOR OPEN WHEN THE FRONT DOOR’S LOCKED

Mobile Enterprise are working with a leading, independent Cornish pub chain to create an ‘order to doorstep’ take-away food management system that will allow you to open your kitchen and provide a valuable community service and keep your business running. Take a look at this case to see the steps they've made to overcome disruptive barriers.

Read More
June 29th, 2020

‘IN THE LOOP’ - The Alternative to UBER and DELIVEROO

UBER and Deliveroo have made a strong emergence over the past years. From 2009 and 2013 respectively, they have had an obvious, and increasingly strong presence amongst restaurants and Delivery Services. This article explores this monopoly, the downsides for restaurants, and the alternatives.

Read More